Can authors and publishers market books together effectively?

By Dan Balow Everyone knows that more can be accomplished when people work together. Whether it is a family or a community, church, ministry, business or country, the principles of cooperation and collaboration are always key to solving problems or accomplishing great things that benefit everyone. Keys to collaboration are mutual benefit and humility. In
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Publisher in Benin finds himself “in the right place”

Christian publishing in French-speaking Africa is expanding thanks to young leaders like Georges Laté, production manager of InterVarsity-related Presses Bibliques Africaines (PBA) in Benin. Laté describes his publishing journey in an interview with MAI staff intern Nicki Consoli. Q: How did you get involved in Christian publishing? After completing my studies in marketing communication and journalism
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