Whether you are aware of it or not, you are creating an impression. People are constantly evaluating and interpreting your work, your relevance to them and the value you offer by what you intentionally – and unintentionally – share. “Your writer brand communicates what makes your work unique, and represents an implied promise to your readers of what they
Author Jennifer Karina of Kenya shares tips on how she’s learned to spread the messages in her books. Learn more from Jennifer in our upcoming webinar with Pusonnam Yiri of Nigeria, “Author Promotion on a Low Budget,” August 19. Register online now. Think of book promotion as storytelling. The story you are telling is why
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