“Open-Handed” Content Marketing with Anthony Gosling

Join Anthony Gosling, Chief Operating Officer at Crossway Publishers, for our next webinar on Tuesday, May 17 at 8AM CST.

Content Marketing is defined as “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience – and ultimately, to drive profitable customer action.” “Open-handed,” on the other hand, means to offer something for free that is unique, gives value and benefit, and doesn’t require a quantifiable return, yet will be market-leading and groundbreaking in effect.

This webinar will demonstrate what Open-Handed Content Marketing looks like in practice and provide case studies to prove its effectiveness in a way that can transform your ministry’s reach and impact.

Register Here

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